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Diaspora Economy Highlights Soumanou Salifou October 17, 2020 (Comments off) (489)

UK’s first black male grooming brand secures investment to support its growth

Aaron Wallace in his shop

In 2016, Aaron Wallace launched the UK’s first black-owned grooming brand, and quickly the story of his launch went viral gaining international media exposure and a loyal following of customers who felt inspired by his story.

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